Call To Action – Carpe Vitae with Katie

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Oh I'm certainly feeling this one this week... fre

Oh I'm certainly feeling this one this week... fresh, bright and a bit on the chilly side. How about you?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Why do I love moodboards so much?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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For years, master storytellers have used the mediums of mood boards and story boards to draw their inspirations, set the mood, theme and colour values before actually executing the project.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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These visual maps are hugely versatile and they’re used by creatives of all the fields, from fashion designers for their next line to photographers for their shoots. Whether they're put together using magazing cut outs or visualized on some software (like mine).⠀⠀⠀⠀⠀⠀⠀⠀⠀
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A good mood board should capture the essence of the project. When the mood board is done right, it leads to an efficient storyboard, which is really the best way to communicate because we all base our decsions on feelings.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#womenbuildingwomen #businesschicks #savvybusinesswoman #womeninbusinessuk #onlinebusinessowners #womenbusiness #businessownerlife #mysmallbiz #womenhelpingwomen #connectingwomen #ownyourjourney #growyourbusiness #businesswithheart #contentcreation #womencreatives #businesscoachingforwomen #marketingstrategy #marketingagency #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #buildyourbrand #brandidentity #coachingonline #businesstips #businessgrowth

"Great communication begins with connection." - Op

"Great communication begins with connection." - Oprah⠀⠀⠀⠀⠀⠀⠀⠀⠀
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This is what it boils down to and the best way to connect with people you do know is talking to them and if you don’t know them then talk to them… through storytelling.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Yes your content and business marketing should be like storytelling.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you’re not sure how then here are some tips you can use right now…⠀⠀⠀⠀⠀⠀⠀⠀⠀
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- Using the word ‘you’ instead of ‘we’⠀⠀⠀⠀⠀⠀⠀⠀⠀
- Imagine you’re writing to a friend⠀⠀⠀⠀⠀⠀⠀⠀⠀
- Write the way you speak⠀⠀⠀⠀⠀⠀⠀⠀⠀
- Stay away from technical jargon or complicated words⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I hope you've found these simple ideas helpful.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#womenbuildingwomen #businesschicks #savvybusinesswoman #womeninbusinessuk #onlinebusinessowners #womenbusiness #businessownerlife #growyourbusiness #businesswithheart #contentcreation #womencreatives #marketingstrategy #marketingagency #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #buildyourbrand #brandidentity #businesstips #businessgrowth

Firstly, how was your weekend?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Even though my one year old had me up for a few hours in the night I'm feeling pretty good today, thank you coffee.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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This is the second consecutive weekend in MONTHS that I’ve actually taken off properly and it was lovely.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I got so much other stuff done, my husband thought the washing fairies had been. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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It was really nice to down tools on Friday, I’ve not done that in so long, too long. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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So what did I get up to? Nothing crazy... ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I started a 1000 piece puzzle with my four year old daughter (wish me luck), did a few bits in the garden, planted up a pot for the front door, cleaned the utility room, sorted out the dumping ground (spare room), made some Christmas cards, went for a walk, finished a book and yes I did three loads of washing!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I don't know about you but when you have your own business you find yourself working soooo much more than you ever did when you were employed.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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There is always something to do, just like being employed and things don’t fall apart if you have time off, just like being employed.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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But unlike being employed you have so much flexibility, although I do find myself wanting more set day time hours instead of grabbing a few hours in and around the kids and life. Anyone else?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#womenbuildingwomen #businesschicks #savvybusinesswoman #womeninbusinessuk #onlinebusinessowners #womenbusiness #businessownerlife #mysmallbiz #womenhelpingwomen #connectingwomen #ownyourjourney #growyourbusiness #businesswithheart #contentcreation #womencreatives #businesscoachingforwomen #marketingstrategy #marketingagency #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #buildyourbrand #brandidentity #coachingonline #businesstips #businessgrowth #psychologiesmagazine

Have you ever just read a book that you can't stop

Have you ever just read a book that you can't stop thinking about and go back to again and again?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I read Raising Strong by Brené Brown last year and it was a game-changer. It's one of those books that really grounds you.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Going back to it again recently was interesting.

We have all been dealing with so much this year and sometimes I've not actually really processed it, instead I'm just taking things day by day.

It's not until I speak to friends on the phone that we're all like 'shit, that was a lot and it was hard, I never really thought about it like that.'

We're all pretty amazing. ❤️

Anyway... Back to the book... Its essentially about getting back up and how owning our stories of disappointment, failure, and heartbreak gives us the power to write a daring new ending.⠀⠀⠀⠀
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The message is cear and simple: If we are brave enough often enough, we will fall and rise again.
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I now understand the power of collaboration in business and support in life, it's ok to ask for help or even just talk about the good bits and the shit bits. ⠀⠀⠀⠀⠀⠀⠀
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"We don't have to do all of it alone. We were never meant to.”

I know that you probably are already or will soon

I know that you probably are already or will soon be asked to manage your clients social media accounts. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I've been there. I've made that transition from managing client databases, spreadsheet work and diaries to social media manager.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Back when I started my business I was 'just' a VA but if you want to attract better clients who pay your higher prices then learning about social media and marketing will give you a HUGE advantage.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you're doing it already then being super fast and proficient in Canva AND knowing how to create great copy is a must, again it will give you a HUGE advantage because social media marketing is a beast.

It's so time consuming for small businesses but essential.⠀⠀⠀⠀⠀⠀⠀⠀
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Don't sell yourself short, upskill and increase your prices to reflect the amazing value you add to your clients life and business.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you don't believe in yourself, you're unsure or you feel uncomfortable about making the first step then tell me in the comments...

...In the first 18 months of my business journey I

So why should you repurpose content? Finding new

So why should you repurpose content?

Finding new ways to recycle your existing content is a really smart way to work, especially if you're short on time or if it didn't get the attention it deserved.

It's not cheating.

When dusting off forgotten tales make sure you check it, refresh it and maybe change the title or image if it has one.

You could reformat your content, perhaps create a video, info graphic, captions or blog post from it.

Repurposing this means that all of the time and energy you used to create it in the first place hasn't been wasted.

I hope this has been useful!

#buildmybusiness #ukentrepreneurs #startupwomen #womenhelpingwomen #femalefounder #femalefounders #ukbusiness #brandstorytelling #socialmediaforbusiness #smallbusinessconsultant #womeninbusinessuk #buildabusinessyoulove #businessstory #womenempoweringwomen #coachingforwomen #mumsinbusiness #savvybusinessowners #businesscoachingforwomen #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #empowerher #solopreneurlife #businesswithheart #growyourbiz #contentstrategy

Repurpose it.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀

Repurpose it.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Do you do this already?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Constantly creating new and engaging content is one of the biggest things people struggle with.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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When you do have to create new content it doesn't have to take all day.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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For example if you enjoy creating a weekly blog then break it down to create social media captions and add bits to your newsletter. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Or if you prefer videos then transcribe them and use them for captions and create a blog post and use parts for a newsletter. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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It's ok to repurpose your content.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Repurposing you content strengthens your message and provides clarity. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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It's not cheating.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#buildmybusiness #ukentrepreneurs #startupwomen #womenhelpingwomen #femalefounder #femalefounders #ukbusiness #brandstorytelling #socialmediaforbusiness #smallbusinessconsultant #womeninbusinessuk #buildabusinessyoulove #businessstory #womenempoweringwomen #coachingforwomen #mumsinbusiness #savvybusinessowners #businesscoachingforwomen #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #empowerher #solopreneurlife #businesswithheart #growyourbiz #contentstrategy

Last Wednesday I ran my first workshop for a lovel

Last Wednesday I ran my first workshop for a lovely little group and shared my knowledge, experiences and hacks when it comes to planning and creating content.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Content creation is something that I absolutely love doing, whether that's with words or visually.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I tried social media management for several months earlier this year and found it really hard going, at one point I was running 5 accounts, which is just pure madness.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I persevered but it wasn't for me BUT I found out so much about myself... my ability to manage, plan and create some new for those accounts every week.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I'd love to continue to run these workshops and help other freelancers, small business owners and even social media managers who perhaps struggle with the visual design element or graphic designers who struggle with the copy.⠀⠀⠀⠀⠀

More dates coming soon. DM me if you'd like to join the next one. ⠀⠀⠀⠀
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#buildmybusiness #ukentrepreneurs #startupwomen #womenhelpingwomen #femalefounder #femalefounders #ukbusiness #brandstorytelling #socialmediaforbusiness #smallbusinessconsultant #womeninbusinessuk #buildabusinessyoulove #businessstory #womenempoweringwomen #coachingforwomen #mumsinbusiness #savvybusinessowners #businesscoachingforwomen #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #empowerher #solopreneurlife #businesswithheart #growyourbiz #contentstrategy

There once was a woman who worked really hard to g

There once was a woman who worked really hard to get her business off the ground. She worked at every opportunity she had.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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She began to work with amazing and inspiring women, she felt so happy and so lucky to be able to do what she was doing. No boss, no office politics.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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She wasn't driven by money, she wanted freedom.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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This women was incredibly smart, loved learning new things and even though she found it hard she pushed herself out of her comfort zone time and time again.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Soon this woman began to feel ovewhelmed, she felt like she couldn't stop otherwise she'd miss an opportunity. The admin was stacking up and she felt like she 'should' be doing a lot more.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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She began to think she wasn't running a business properly, she was getting behind and she was in way over her head.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Until once day she decided that she'd had enough and actually wanted to just do what she enjoyed.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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So she stopped trying to do all the things, she slowed down, made a plan, took stock and focused on what she did have.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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And she realised that she was being drip fed other peoples entreprenuerial dreams and journeys and their definition of 'success'.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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From that day on she made it her mission to stick to her own goals and follow her intution. The fog lifted and everything felt good again.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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The end.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#buildmybusiness #ukentrepreneurs #startupwomen #womenhelpingwomen #femalefounder #femalefounders #ukbusiness #brandstorytelling #socialmediaforbusiness #smallbusinessconsultant #womeninbusinessuk #buildabusinessyoulove #businessstory #womenempoweringwomen #coachingforwomen #mumsinbusiness #savvybusinessowners #businesscoachingforwomen #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #empowerher #solopreneurlife #businesswithheart #growyourbiz #contentstrategy #psychologiesmagazine

Your content is your marketing, it's how you let t

Your content is your marketing, it's how you let the world know about you and your business. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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You don't need to be a marketing expert to create it, although it does help to understand the basic principles of it.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I think this is where people get stuck, they aren't sure what to say or they know what to say but aren't sure it's right.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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The hardest thing to do is post off the cuff without a plan.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Especially when you're feeling lost or overwhelmed with it all... blog post, newsletter, social media posts, materials, launch, offer...⠀⠀⠀⠀⠀⠀⠀⠀⠀
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You need a plan to guide you, even better if you follow your plan and create a week or even a months worth of content in one go.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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My social media planner can help you do this or join one of my future workshops (DM me for info) and I'll talk you through how to plan and write brilliant content.⠀⠀⠀⠀⠀⠀⠀⠀
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#buildmybusiness #ukentrepreneurs #startupwomen #womenhelpingwomen #femalefounder #femalefounders #ukbusiness #brandstorytelling #socialmediaforbusiness #smallbusinessconsultant #womeninbusinessuk #buildabusinessyoulove #businessstory #womenempoweringwomen #coachingforwomen #mumsinbusiness #savvybusinessowners #businesscoachingforwomen #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #empowerher #solopreneurlife #businesswithheart #growyourbiz #contentstrategy

Monday Mood Board - How does this make you feel?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Cozy, warm, calm, safe, peaceful...⠀⠀⠀⠀⠀⠀⠀⠀⠀
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So why are visuals important in marketing?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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The human brain can process visuals up to 60,000 times faster than text. Considering that the written word has only been around for a very small part of human evolution, this makes sense. When it comes to marketing, this means that content created with visuals is naturally is more engaging and interesting.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Do you consider both? or do you find it confusing?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#buildmybusiness #ukentrepreneurs #startupwomen #womenhelpingwomen #femalefounder #femalefounders #ukbusiness #brandstorytelling #socialmediaforbusiness #smallbusinessconsultant #womeninbusinessuk #buildabusinessyoulove #businessstory #womenempoweringwomen #coachingforwomen #mumsinbusiness #savvybusinessowners #businesscoachingforwomen #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #empowerher #solopreneurlife #businesswithheart #growyourbiz #contentstrategy

Stories are captivating for a reason. From childho

Stories are captivating for a reason. From childhood through adulthood, we are drawn to the lessons we learn, the exciting journeys we embark upon, the knowledge we gain and the opportunity to unleash our imaginations.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Remember that great teacher that used to tell stories about what they were teaching and how those stories made you remember better what you learned instead of that boring teacher that just ‘teached’ and whose name you have probably forgotten? ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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We are social animals with language as the ultimate way of communicating, expressing emotions, perceiving the world around us and ourselves and even simply being. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Storytelling is the oldest form of passing knowledge and much of how we look at what we like to call facts is influenced by stories and how we interpret them.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Storytelling can be an approach in a specific project but also a way of writing and creating content. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I love this way of communicating and I'm seeing it more and more. Right now it's really important to listen and to make genuine connections with people.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#buildmybusiness #ukentrepreneurs #startupwomen #womenhelpingwomen #femalefounder #femalefounders #ukbusiness #brandstorytelling #socialmediaforbusiness #smallbusinessconsultant #womeninbusinessuk #buildabusinessyoulove #businessstory #womenempoweringwomen #coachingforwomen #mumsinbusiness #savvybusinessowners #businesscoachingforwomen #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #empowerher #solopreneurlife #businesswithheart #growyourbiz #contentstrategy #psychologiesmagazine

"Sometimes I feel like I’m doing both everything

"Sometimes I feel like I’m doing both everything and nothing in my business (making content, writing blog posts, posting on every social media platform, running lead magnets etc…) - what can I do to make things easier?"⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I'm putting together a workshop to launch at the end of November to solve this very real problem we all have or have had at some point. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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This workshop is for you if you're struggling to...⠀⠀⠀⠀⠀⠀⠀⠀⠀
- create great content that's engaging and inspiring⠀⠀⠀⠀⠀⠀⠀⠀⠀
- forward plan your content⠀⠀⠀⠀⠀⠀⠀⠀⠀
- get organised⠀⠀⠀⠀⠀⠀⠀⠀⠀
- launch a product or service⠀⠀⠀⠀⠀⠀⠀⠀⠀
- batch and unsure how to schedule it⠀⠀⠀⠀⠀⠀⠀⠀⠀
- find enough time⠀⠀⠀⠀⠀⠀⠀⠀⠀
- repurpose your content⠀⠀⠀⠀⠀⠀⠀⠀⠀
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This workshop is also for you if you want to...⠀⠀⠀⠀⠀⠀⠀⠀⠀
- stand out in a saturated industry⠀⠀⠀⠀⠀⠀⠀⠀⠀
- feel confident about your copy⠀⠀⠀⠀⠀⠀⠀⠀⠀
- get clear on your message and communication⠀⠀⠀⠀⠀⠀⠀⠀⠀
- get more reach and to resonate with the right people⠀⠀⠀⠀⠀⠀⠀⠀⠀
- make an impact⠀⠀⠀⠀⠀⠀⠀⠀⠀
- step off the business marketing hamster wheel⠀⠀⠀⠀⠀⠀⠀⠀⠀
- understand the power of words and images⠀⠀⠀⠀⠀⠀⠀⠀⠀
- learn some copywriting tricks and tips⠀⠀⠀⠀⠀⠀⠀⠀⠀
- save yourself loads of time and hassle⠀⠀⠀⠀⠀⠀⠀⠀⠀
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What do you think? Fancy joining me? DM me and get your name on the waitlist for the November session.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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More details coming soon!!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#buildmybusiness #ukentrepreneurs #startupwomen #womenhelpingwomen #femalefounder #femalefounders #ukbusiness #brandstorytelling #socialmediaforbusiness #smallbusinessconsultant #womeninbusinessuk #buildabusinessyoulove #businessstory #womenempoweringwomen #coachingforwomen #mumsinbusiness #savvybusinessowners #businesscoachingforwomen #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #empowerher #solopreneurlife #businesswithheart #growyourbiz #contentstrategy

I’m amazed by the number of business owners who

I’m amazed by the number of business owners who don’t have a plan, unsurprisingly there comes a point where they feel unsatisfied, unfulfilled and unsuccessful.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Planning is so important, even if you have a really rough idea or you don’t plan very far ahead at least you’ve got something. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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You can also see how far you’ve come and how far you have to go.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Seeing how far you've come and what you've achieved is the most important bit!⠀⠀⠀⠀⠀⠀⠀⠀⠀
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You'll feel a sense of achievement no matter what your situation is. You know you’re moving forward, even if it’s really slow.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I’ve helped communicate and bring to life people’s business plans and I’ve helped create direction for people who can’t see a way forward with their business message.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Keep it simple and get your ideas down on paper and post-it notes to begin with.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I understand it can feel scary to commit to one idea/goal/objective but trust me, doing multiple things won’t get you very far.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#buildmybusiness #ukentrepreneurs #startupwomen #womenhelpingwomen #femalefounder #femalefounders #ukbusiness #brandstorytelling #socialmediaforbusiness #smallbusinessconsultant #womeninbusinessuk #buildabusinessyoulove #businessstory #womenempoweringwomen #coachingforwomen #mumsinbusiness #savvybusinessowners #businesscoachingforwomen #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #empowerher #solopreneurlife #businesswithheart #growyourbiz #contentstrategy #happyhalloween

You can use storytelling as a marketing strategy i

You can use storytelling as a marketing strategy in your business because all it requires imagination and creativity, not money.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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You might already do this but very occasionally.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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But stories are what people remember. Even when they forget names and faces, they rarely forget the story and how it made them feel so why not do this all the time?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Stories will help your business grow and connect with more people. The way the world is right now people want to, more than ever before, connect with real people in a positive and inspiring way.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Have you thought about storytelling as a part of your business marketing?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#buildmybusiness #ukentrepreneurs #startupwomen #womenhelpingwomen #femalefounder #femalefounders #ukbusiness #brandstorytelling #socialmediaforbusiness #smallbusinessconsultant #womeninbusinessuk #buildabusinessyoulove #businessstory #womenempoweringwomen #coachingforwomen #mumsinbusiness #savvybusinessowners #businesscoachingforwomen #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #empowerher #solopreneurlife #businesswithheart #growyourbiz #contentstrategy

Business planning is scary.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I only just realised why I sometimes keep my plan aka business strategy quite relaxed - because it forces me to confront a future that I can only guess at. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Creating a strategy means that I have to make decisions that explicitly cut off possibilities and options.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I like to be open to new ideas, experiment, have some fluidity and variety in what I do but sometimes they can become distractions.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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The best way I've found is to be flexible and change the plan but never the goal. Think carefully about the plan.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Have you started planning for 2021 yet?

#buildmybusiness #ukentrepreneurs #startupwomen #womenhelpingwomen #femalefounder #femalefounders #ukbusiness #brandstorytelling #socialmediaforbusiness #smallbusinessconsultant #womeninbusinessuk #buildabusinessyoulove #businessstory #womenempoweringwomen #coachingforwomen #mumsinbusiness #savvybusinessowners #businesscoachingforwomen #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #empowerher #solopreneurlife #businesswithheart #growyourbiz #contentstrategy

It's half term next week, the first one ever for m

It's half term next week, the first one ever for my 4 year old and I'm taking a bit of time off..⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Here's the thing I love being a small business owner BUT I find it hard to be open and set boundaries around my family, which is the whole reason why I set my business up.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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It actually makes no sense. Anyone else find this?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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On the most part I think it's an equality issue and there's actually shame around it for working parents, especially mums with young children.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Mums experience the secret shaming and the not so secret shaming a lot, probably on a daily basis. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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There's a huge pressure on women to be able to pursue a career, hold down a job, run a house, be all the things and also be a presence in our children's lives. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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But it's amazing to me how difficult it is, even now I'm my own boss, the shame, sadly, hasn't gone away.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I still find it easier to blame something else (usually myself, someone has to take responsibility) than my children or family commitments. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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It's not like this for every woman, clearly it's my issue and I need to do something about it.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Anyone else?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Unfortunately this is a result of the system, society and culture were born into and it's time to change things. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#buildmybusiness #ukentrepreneurs #startupwomen #womenhelpingwomen #femalefounder #femalefounders #ukbusiness #brandstorytelling #socialmediaforbusiness #smallbusinessconsultant #womeninbusinessuk #buildabusinessyoulove #businessstory #womenempoweringwomen #coachingforwomen #mumsinbusiness #savvybusinessowners #businesscoachingforwomen #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #empowerher #solopreneurlife #businesswithheart #growyourbiz #contentstrategy

Business breaks... there are planning breaks, retr

Business breaks... there are planning breaks, retreat/conference breaks, holiday breaks, self-care breaks, daily breaks OR unintentional burnout breaks.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you don’t take some breaks within your business structure, you are going to end up in the unintentional burnout break. Which is a not a good break, because it feels horrid, depressing, and guilt-ridden, instead of fun/happy/refreshing/revitalising.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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It can take a while to figure out what breaks you need to stay at the top of your entrepreneurial journey, so don’t beat yourself up if you’ve had the bad kind, but hopefully, it’s given you some clues of what you need to look for to avoid that roadblock in the future.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Getting a business up and running takes so much work, tenacity, and consistency. And because of this, it can be super hard for entrepreneurs to hit that pause button even when it’s the best choice for their business, strategy, and sanity.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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If you're feeling stress, overwhelmed, and frazzled it might be time to take a break. An intentional break is so much better than a freak out or burn out. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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I'm aiming to take a break from project work next week because of half term and because occasionally, I can feel myself getting burned out and losing my spark.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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BUT why does it feel so hard to give myself permission to hit pause and breathe?⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#buildmybusiness #ukentrepreneurs #startupwomen #womenhelpingwomen #femalefounder #femalefounders #ukbusiness #brandstorytelling #socialmediaforbusiness #smallbusinessconsultant #womeninbusinessuk #buildabusinessyoulove #businessstory #womenempoweringwomen #coachingforwomen #mumsinbusiness #savvybusinessowners #businesscoachingforwomen #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #empowerher #solopreneurlife #businesswithheart #growyourbiz #contentstrategy

I'm not saying that you need to take a course BUT

I'm not saying that you need to take a course BUT words are powerful and if you did it would be money well invested.

Marketing is a huge part of business and it comes in many forms of spoken and written words.

Do you consider the words you're writing carefully?

We're in such a rush all the time and I feel like we're really being bombarded by all kinds of news and information at the moment.

So instead of broadcasting, marketing and churning out 'stuff' for your business and adding to the noise; start thinking about the type of communication you're putting out there.

How are people seeing it and most importantly how they might feel about it?

#buildmybusiness #ukentrepreneurs #startupwomen #womenhelpingwomen #femalefounder #femalefounders #ukbusiness #brandstorytelling #socialmediaforbusiness #smallbusinessconsultant #womeninbusinessuk #buildabusinessyoulove #businessstory #womenempoweringwomen #coachingforwomen #mumsinbusiness #savvybusinessowners #businesscoachingforwomen #brandstory #smallbusinesshelp #businesswithpurpose #feminineenergy #uksmallbusiness #empowerher #solopreneurlife #businesswithheart #growyourbiz #contentstrategy

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